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WOMEN ACHIEVER IN PR & CORPORATE COMMUNICATION

My stint with a leading developer of India, Hiranandani Group started in 2014 as a manager and my early days KRA’s was to mainly focus on mitigating negativity, excessive damage control and positive reputation building. I quickly moved up to becoming Head of the depar

BY Realty Plus
Published - Wednesday, 22 Dec, 2021
WOMEN ACHIEVER IN PR & CORPORATE COMMUNICATION

My stint with a leading developer of India, Hiranandani Group started in 2014 as a manager and my early days KRA’s was to mainly focus on mitigating negativity, excessive damage control and positive reputation building. I quickly moved up to becoming Head of the department today. I am also part of marketing and sales to gain exposure for end- to -end communication. I enjoy playing multi-functional role for unpatrolled knowledge, industry networking and self-position building with key stakeholders like Media and Ministry.

My role as PRO (Media, Social media, Online Reputation management and branding) is perfect blend of communication expert, advisor to the spokesperson and act as a knowledge bank to the media and industry peers. My role accentuates about the political and public diplomacy to build, maintain, and nurture relationship with external and internal stakeholders for optimistic image building, brand and customer equity, sound advocacy, and strong industry representation. Developing and enduring Personal equity is also one of the key roles that I really welcome.

As an aggressive and ambitious individual performer, I have been consistent and persuading in establishing planned key communication goals with agility and innovation in practices. Driving and motivating team has been great learning and leadership growth curve. My main aim is to constantly manage positive reputation and earn a goodwill to persuade stakeholders like media, customers, investors, associates to have optimistic perception about the company and spokesperson.

I have been a key contributor to survive the long-drawn crisis and reinvent the image building. My objective was to reimagine and rebuild industry leader and acclaim as one of the Nation’s Think-Tank. Enhancing the public visibility through strategic channels like public events, industry body representative, ministry lobbying, corporate public affairs, social media and media presence, community engagement, industry meets and forums. I strive towards par excellence with actionable and realistic goals acting as a strong influencer to media and play key advocating role to the management.

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