WOMEN ACHIEVER IN ORGANISATIONAL SALES

Fatima is responsible for the overall direction, strategy and growth of the firm’s Residential Luxury. Sales Division In her current role, Fatima has advised and serviced countries most prominent business houses, corporates and HNIs and has led the company to record revenues and capturing a lioness’s share of the market. Before her career in real estate sales, Fatima has worked in various roles in international and domestic markets ranging from key account management, client relations, public relations, event management and photojournalism. Fatima has completed her bachelor’s degree in Communication Studies from SNDT Women’s University, Mumbai, India At SNDT, she served as the President of the Student’s Council and was the recipient of the Deans Special Award as an Outstanding Student After receiving a prestigious Deans Entrance Scholarship at York University, Toronto, Canada, she completed a second Bachelor with honours in Arts and a Masters in Environmental Studies. At Anarock, she has grown the division’s revenue by 10x in the last 5 years and has been instrumental in transacting over 1500 Cr of Luxury Real Estate in FY 20 21 alone. Fatima leads the most profitable and productive sales team in the country, hitting revenue goals as high as $250M in a single year. She has exceeded all metrics for gross profit, net margin, revenue per employee, and new business development and has enabled the organization to acquire and retain its position as the dominant player in the Luxury Real Estate market. Fatima regularly participates in mentoring programs to coach women with career and leadership development. Fatima is also a core member of the Sexual Harassment Committee (under the Prevention of Sexual Harassment of Women Act) and is deeply committed to ensuring that persons of all genders/orientation/race/ethnicity have a safe, fair and encouraging work environment. She is a firm believer that diversity and inclusion are key to employee wellbeing, performance and business success.