‘LED lighting systems to dominate the lighting industry’

Share It

V P Mahendru, Chairman & Managing Director, Eon Electric, talks about market trends of 2016 in electrical idustry and his company’s USP with Realty Plus

Tell us about your company and core competencies?

Eon Electric Ltd. is one of the well-establishedplayers in the Indian electrical Industry. The company manufactures and markets a wide variety of innovative electrical products. The product portfolio ranges from LED street lights, energy efficient LED bulbs, tubes, wires and cables to energy efficient fans and Lithium Ion batteries. We are also developing new products and technology that help conserve power and offer innovative products for electrical distribution, energy conservation and high efficiency lighting equipment in India and overseas.

What are the latest products offered?

In line with the government’s initiative – Domestic Efficient Lighting Programme (DELP), the company is aggressively focusing on the manufacture of energy-efficient electrical products such as LED lamps, fans, high tech li-ion batteries, mobile accessories and energy efficient water heaters as part of its wide product portfolio.Also, State-of-the-art testing equipment is being installed to test the products as per international specifications apart from Indian Standard specifications.

What are the market trends for 2016?

As the NDA Government revs up its plans to create 100 smart cities, LED lighting systems are going to dominate the lighting industry in the forthcoming years owing to their eco-friendly nature and cost effectiveness. The Government has formulated plans to replace traditional power guzzler incandescent bulbs and CFLs with energy-efficient LED lamps. The next five years are expected to witness new innovative technologies for aggressively building up a wide base for use of LED Lights in the residential and commercial segment under the Government Smart City project plans.

What is the USP of your company?

EON’s USP is its consistent thrust on research and development of new and innovative electrical products to replace traditionally used electrical products.

What is the target audience for your products?

Our focus is on Builders, Electrical Contractors, Households, Commercial Offices, large projects and above all the consumers. We are also contributing towards the government’s Domestic Efficient Lighting programme. The company has secured large contracts for manufacture, supply and installation of LED streetlights in Aligarh, Jodhpur, Varanasi etc. most of which have been completed and handed over to the concerned authorities with seven years performance warranty.

What are your future plans?

We aim to manufacture and market over Rs1,000Crore worth of LED lights and energy efficient products within the next two to three years. We have recently secured large government tenders for manufacturing, supply and installation of LED Street Lights across Jodhpur and Aligarh and hoping to secure more such tenders in the near future.We are also planning to add to our existing portfolio of energy-efficient LED lights, automatic controls for switching.