WOMEN ACHIEVER IN PR & CORPORATE COMMUNICATION
I currently have the responsibility for creating and executing strategic marketing campaigns, in alignment with the company’s growth plans. Since joining the company in 2018, I have led all aspects of marketing and Communications- including but not limited to Brand Marketing, Digital marketing, Social media platforms, Content development, Direct Marketing and Client communications, Public Relations, Events, sponsorship negotiations, corporate messaging, brand positioning, etc. With over two decades of experience, I have spent considerable time creating variable communication programs. Targeting a wide variety of audience from internal employees to Global stakeholder communications, my roles over the years have ensured I get a very wide range of experience. I am one of the only three people in India to be accredited as Senior Communication Management Programme (SCMP®) by the International Association of Business Communicators (IABC), The SCMP® certification is designed to validate seasoned communications professionals around the world for their proficiencies in providing strategic communications advice and counselling to an organisation’s leadership. At Knight Frank, I provide the company a solid base for business development, providing each and every member of the company a voice and a language. I work with different sets of audiences to make them understand our brand, our service offering and the benefit of aligning with Knight Frank. My work incudes, business communications, media relations, internal communications, social media marketing, direct marketing and lead generation. I have been an active member of the Prevention of Sexual Harassment (POSH) committees in different employment. I have always taken safety and security of women workers seriously. I endeavour to keep the women colleagues safe and keep myself available to understand any grievances. I truly believe that women should have a workplace that supports their professional growth, I have regularly encouraged women colleagues to extend their capabilities and encouraged them to further their training and development.
Tags : Developers Speak