INNOVATION IS THE KEY DRIVER
With a prior technology experience with Fortune 500 companies, Vikram has worked for LendingTree as their Decision Engine Architect. After a successful stint in the US, he moved back to India and co-founded Axilon Technologies; later acquired by Axis Technical Group. More than a decade ago, he start
Published -
Dec 6, 2021 8:18 AM
With a prior technology experience with Fortune 500 companies, Vikram has worked for LendingTree as their Decision Engine Architect. After a successful stint in the US, he moved back to India and co-founded Axilon Technologies; later acquired by Axis Technical Group. More than a decade ago, he started Amura Marketing Technologies which is growing since then. NOVEL STRATEGIES & PRODUCTS Advertise.Do is our proprietary ad automation platform that uses machine learning to automate your advertising across all media on one platform. It’ll set up campaigns on all platforms for you in minutes, make intelligent recommendations on your media plan (based on historic data), track and optimize your campaigns in real time and even provide feedback on ROI in real time. Sell.Do-Real Estate CRM is built with a legacy of 10 years by industry experts. It is built specifically keeping in mind the nuances, processes, and challenges faced in the real estate industry. It combines deep industry knowledge and technological expertise to build an integrated solution. Sell. Do brings marketing automation, postsales management, and advanced real estate CRM software on a single platform. "AMURA EMPOWERS THE CLIENTS BY TRANSFORMING THEIR BUSINESS THROUGH MEANINGFUL CUSTOMER EXPERIENCES AND MEASURABLE RESULTS" SUCCESS STORIES IRIS is an end-to-end digital home buying process that understands buyer behaviour, IRIS’s assisted buying feature derives insights for pre-sales and sales teams and subsequently pushes \ the buyer in the right direction through live chat, calls and co-browsing in real time. Embassy Group - Virtual selling integrated into the platform - complete 360° interior & exterior views. Simplified blocking, booking and payment procedure with refunds. Integrated gamification & intelligent price escalation matrix to maximise demand. Completely RERA compliant, highly secured platform with Amazon AWS and Razorpay. Easy monitoring of channel partner sales Amanora Park Town - The first target was to create brand recall as a well- established brand with premium offerings. The next step was to convey their latest offering and lastly the launch phase, was done using Google Search, Facebook and Lead generation campaigns, by positioning the project as a once-in-a-lifetime opportunity to own a home at an affordable price at Amanora. Our intelligent technology platform IRIS and our marketing & sales automation platform helped track, streamline and convert leads. VIKRAM KOTNIS, Managing Director & Chief Executive Officer, AMURA MARKETING TECHNOLOGIES
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