GOOD BUSINESS MAKES A GREAT SOCIETY
I ndus Net TechShu is one of the Google Premier Partners and also a Facebook Marketing Partner. My primary objective is to make sure that the team meets the KPIs of each client. I founded the company back in 2010 and I have been leading the team since then. I have a total experience of 17 years in t
Published -
Nov 17, 2021 8:53 AM
I ndus Net TechShu is one of the Google Premier Partners and also a Facebook Marketing Partner. My primary objective is to make sure that the team meets the KPIs of each client. I founded the company back in 2010 and I have been leading the team since then. I have a total experience of 17 years in the digital marketing, product development, corporate training and digital strategy domains. The DigitalMarketingUniversity.com trains Business leaders, Marketing Professionals, and Students on creating ROI-focussed digital marketing strategies. My vision is to build a sustainable digital success company that resonates the same philosophy. NOVEL STRATEGIES & PRODUCTS We have strong frameworks like messaging frameworks, 4 agency model for digital success, CAC/LTV based dashboarding to make ROI clearer to CXOs so they can make better investment decision, Digital Marketing Budget Framework, SEO keyword selection framework and more. We always focus on business ROI, depending on the project and their budget, we go after low hanging to mid risk business strategy. Project with less money, we only go after low hanging like bidding on weak competitors keywords, very focused locations etc. WE ALWAYS FOCUS ON BUSINESS ROI, DEPENDING ON THE PROJECT AND THEIR BUDGET. WE GO AFTER LOW HANGING TO MID RISK BUSINESS STRATEGY. FOR PROJECTS WITH LESS MONEY, WE ONLY GO AFTER LOW HANGING LIKE BIDDING ON WEAK COMPETITORS KEYWORDS, VERY FOCUSED LOCATIONS ETC. MOST SUCCESSFUL MARKETING CAMPAIGNS Eternia Windows is my recent success, this is from Aditya Birla, a new segment, Within 3 months of launch we are doing upwards of 100 leads per city per month, closer to 50 lakhs per city per month revenue. The other one can be Upgrad Jeet, where we are generating over 5 Lakhs leads in a matter of month to kick start their new NRA CET venture. We also work for their other divisions. This is a new one with a major push. We are doing similar great work in the real estate sector with better ROI for the premium segment and mid segment. SOCIAL INITIATIVE Greeply, Pujoforall is a great initiative where we created the whole campaign around custom Google maps for physically disabled people to find Pujo Pandals with ramp, so they can also visit Maa Durga with ease.
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