Drones are making home buying easier

There’s finally some clarity on the use of drones in India, and the real-estate industry is among those waiting for the December norms to kick in. Drones have considerable potential as a marketing tool, as well as for supervision of under-construction sites in the real estate industry. Aerial photography and videos will be able to provide precise details of a space to potential buyers. It’s an exciting idea for developers because CAD drawings and graphic simulations can now be replaced by real, on-site visuals; buyers can track their building as it comes up. “Drones are invaluable when it comes to 3D imagery and virtual walkthroughs, which can help buyers of residential and commercial real estate make more informed decisions,” says Anuj Puri, chairman of Anarock Property Consultants. “Drones have already seen wide-scale adoption for marketing purposes in Europe and America. In India, drone-based property marketing has been nascent and can now be expected to grow.” What we are about to experience is a complete transformation of how real estate projects are marketed, says Amit Wadhwani, managing director at Sai Estate Consultants. “So far, buyer involvement in the building process has been relatively low. They could have only a vague understanding of what their future home would look like. With the new drone policy, it will now be possible for buyers see, for instance, the exact distance between two buildings, existing infrastructures, amenities and everything else.”