People are your brand ambassadors

Boman R Irani – Chairman & Managing Director, Rustomjee Group believes that a company’s brand is only as good as its people. Talking to Sapna Srivastava, he emphasized on his Parsi lineage and therefore, the faith that others put in him. In conversation with Irani at his office in the Natraj building by Rustomjee, one can notice his dynamic spirit and the desire to change the negative perception of the real estate sector. As he said, the entry of corporate companies like Tata & Godrej in the sector is indicative of the changing opinion of the industry. He added, “This business is like banking. People come into a bank; they deposit hard cash, receive a passbook that says this is your amount with us and they trust you. Only thing a developer has to do is to at the end, give the customer what he has paid for as per the time period promised. For me the business of real estate is as simple as that.” To read more: http://realtyplusmag.com/people-are-your-brand-ambassadors/