Roca Launches Red Dot Award Winning Basin Collection
With the rising trend of designer bathrooms and also for those who are looking at unique products in their bathroom space, Roca, the world’s leading manufacturer of Sanitaryware has recently launched a new range under its Sanware collection in India; Ruy Ohtake Basins, designed by renowned Brazilian architect “Ruy Ohtake”. The collection stands out for its timeless and organic design and has won the prestigious Red Dot “Best of the best” award in 2019. The beautiful collection stands out for its organic design that is inspired by the shapes of nature and the purest form in design i.e. the egg as quoted by designer Ruy Ohtake. In the Indian market, the Ruy Ohtake basins comes in 2 size variants available in three colors i.e. Coffee, Onyx & Beige, the range that comes at an attractive pricing. The entire collection has been developed with the Fineceramic® technology, exclusive at Roca: an ultrafine ceramic material with a thickness of 5 mm, which allows the production of pieces that are 40% lighter and 30% more resistant than conventional basins, with very fine and defined walls that offer greater design possibilities. Commenting on the launch, Mr KE Ranganathan, Managing Director, Roca Bathroom Products Pvt Ltd. said, “At Roca, we work one step ahead to design products exclusively for customers looking for stunning & breathtaking designs and in our endeavour to achieve this we are proud to announce the launch of The Ruy Ohtake basin collection. Winner of the coveted Red Dot award, this new addition is a truly unique offering for our Indian customers and we are very excited to bring this iconic collection to them. The range is a perfect combination of architectural styling and exclusive material by Roca that is captured in this range. The inspirational appeal in the range metamorphoses the bathroom into an oasis of subtle luxury and perfect functionality.” The Red Dot Award is one of the most prestigious international design competitions, with over 60 years of history. The award ceremony of the Red Dot 2019 awards took place in Essen, Germany, and among the winners are also brands such as Apple, Samsung, Ferrari and Sony. The Red Dot ‘Best of the best’ is an important recognition that joins those received by Ruy Ohtake’s collection for Roca in 2018, led by the ‘International Design Awards’ (IDA), with the Honor Award in the Product Design category; or the ‘Best in Show’ to the best vitreous china displayed at the Expo Revestir trade fair in São Paulo.
Tags : Press Room China Roca Red Dot Award Ruy Ohtake São Paulo