Navin's unveils novel green initiative in Chennai
Chennai based developer, Navin’s, unveiled a week-long green initiative in the city - Seeds on Wheels. This novel concept will have a representative from Navin’s in a specialized vehicle going around the city distributing free seed balls that can be used to plant trees, thereby initiating the habit of plantation amongst the Chennaities. The campaign will be set in motion starting today, 8th October 2021 This campaign comes right after the announcement of their iconic project Navin’s Hanging Gardens in the heart of Chennai inspired by the ancient world wonder. This project has first of its kind themed homes with 9 opulent terrace gardens. Located in Arcot road in Chennai’s Tinseltown, minutes away from the proposed Valasaravakkam Metro station, it boasts 107 finest apartments offering a balanced mix of 2 and 3 BHK premium apartments. This project lets customers experience the magic of nature blended into their homes with the craftsmanship of Navin’s. Commenting on the unique campaign, Dr. Kumar, Founder & CEO, Navin’s said “We are the National champions of IGBC green Champion award & with this campaign, we encourage individuals to get close with nature by tree planting. We are glad to be one of the first players in the country to come up with such a unique initiative to support the cause. Talking about Navin’s Hanging Gardens; it is a uniquely engineered landscape that fits a complete ecosystem unto itself, making the consumers feel in the lap of nature. Thus making it Chennai’s next newest wonder.” The initiative is in line with Navin’s humble attempt to encapsulate the true beauty of the once-magnificent historic structure, The Hanging Gardens of Babylon which is virtually non-existent at present whilst progressing towards environmentally conscious enterprises.
Tags : Press Room campaign customer experience Navin's Seed on Wheels Green Initiative Plantation