Building a ‘Built To Last’ Organization
BY
Realty Plus
Anshul Jain, Country Head & MD India, Cushman & Wakefield believes that there are no substitutes for hard work, diligence and honesty towards one’s work. Along with that having vertical specialization, being open to experimentation and learning to better your game, goes a long way.
What have been the significant transformations in the company?
Cushman & Wakefield lays emphasis on succession planning and having a robust talent and leadership pipeline enabling best of both sides. At a macroeconomic level, there have been an economic slowdown for few months now. The other big challenge is to attract and retain talent while maintaining operating cost to run a healthy profitable business. In our business it is the annuity revenue streams that safeguards us against economic ups and downs. And we have for a while been focusing on building these streams. On the talent side we keep a close eye on our fixed costs and leverage the platform to grow margins.
The novel initiatives taken by Cushman & Wakefield
We have taken a double pronged approach to innovation. Internally we conduct leadership groups for our business processes from time to time. The ideas generated are then tracked and executed through cross functional teams. The other approach is to use partnerships to drive innovation, especially, in the field of technology. Some of the key strategic partners for Cushman & Wakefield that are at the forefront on innovation in RE space are Fifth Wall, Plug and Play, Stanford University, among others.
How has the organization kept in sync with changing times?
We have consciously chosen to build our culture as our differentiator. We recruit a sizable portion of our people from outside the conventional industry norm that helps us breed innovative thinking and cross pollinate the best practices from other industries. Additionally, our focus on Diversity and Inclusion keeps us ahead of the curve. Given that sixty percent or more of the leadership currently is home grown, is the testimony to our commitment of cultivating and nurturing in-house talent. The balance comes from other organizations and this mix is our secret sauce for building an organization that is ‘Built to Last’.
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