Yes Bank ties-up with PaisaBazaar to step-up affordable home loan disbursal
Yes Bank has tied-up with PaisaBazaar and eight other digital platforms to further market and gain the clients in the affordable home loan segment, informed Rajan Pental, group president and group head (Branch & Retail Banking), Yes Bank. Pental however declined to mention the name of other eight portals/platforms. “We think this is an innovative way of marketing our products to consumers who are looking for loans. No other bank is currently exploring this model,” said Pental. According to him, they have seen a good conversion rate through this model and they plan to carry out more such tie-ups in future.
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