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JK Cement Unveils New Corporate Brand Identity

BY Realty Plus

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Recording another year of unprecedented growth, JK Cement Ltd., One of the India’s premier cement company, tripled its market capitalization to USD 3 billion in the last fiscal year, reaffirming its position as one of the fastest growing companies in the cement industry. Unfazed by the pandemic and scripting an agile recovery, JK Cement powered through difficult conditions and delivered a stellar performance, with the company recording highest ever EBITDA in Q3 and Q4 of FY 20-21. Celebrating the surging success and paying tribute to the tremendous contribution of former Managing Director, Late Shri Yadupati Singhania, JK Cement Ltd. has launched a contemporary and forward looking corporate brand identity which is in sync with the changing times while strongly reflecting the company’s core values and a rich legacy of trust. The brand new avatar of JKCement was officially unveiled at a very special virtual event by Dr. Raghavpat Singhania - Managing Director, JK Cement Ltd, Mr. Madhavkrishna Singhania - Dy. MD and CEO, JK Cement Ltd. and Mr. A.K. Saraogi - Dy. MD and CFO, JK Cement Ltd.  “Our new corporate identity is inspired by Shri Yadupati Singhaniaji’s vision, values and legacy. It is his vision that has propelled JKCement towards continuous growth and has made us an integral part of India’s growth story. Furthermore, at JKCement we have been on a journey of transformation that reflects in our focus on developing people, building strong brands, creating value for all stakeholders, diversification and digitization. We wanted to introduce a new logo that commemorates Yadupatiji’s memory and also represents our Organization’s vision for the future.” said Dr. Singhania.

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