H & R Johnson launches ‘Johnson International’
H & R Johnson (India), leaders in the ceramic industry, yesterday launched their new and innovative range of premium sanitaryware and faucets – Johnson International - at Park Regis in Goa. This event was graced by Bollywood’s Leading Actress and Johnson's Brand Ambassador –Katrina Kaif. The senior management from the brand that presided the event included Pankaj Sharma (President - Bath & Kitchen Business) in the presence of Vijay Aggarwal (Managing Director), SaratChandak (ED & CEO), Anoop Sreekumar (National Sales Head – Tiles Division) & Dinesh Vyas (Marketing Head – H & R Johnson India H & R Johnson India is a division of Prism Johnson Limited which is a unique entity offering multiple product lines related to construction viz. Cement, Ready-mix concrete, Tiles, Engineered marble and Bathroom products. New construction as well as the renovation market provides quite a large opportunity. Having established its leadership in Tiles for over 6 decades in India, there is an equal thrust now on bathroom products. “H & R Johnson has always been known in India for its quality consciousness and innovations. We are keen to increase our presence and market share in the bathroom products segment. Launch of the Johnson International collection is one of few steps that we are taking in that direction” said SaratChandak, ED & CEO of H & R Johnson (India) Division of Prism Johnson Ltd. With four brand verticals in tile namely – Johnson, Marbonite, Porselano and Endura, Johnson Bath Division alone has over 600 products and two state of the art manufacturing plants. Johnson International products are the epitome of aesthetics, style and performance. The range reflects global designs with innovative technology that includes the unique 4D flushing system, zirconium emulsified glazing for high resistance to stains and water saving features. The new collection of bathroom products has six unique design themes having a ubiquitous heritage design essence of 6 European towns viz. Hanes, Burgos, Dolice, Cannes, Banco and Monte. The Hanes series also has a unique thermostatic shower system which automatically adjusts the set temperature for pleasant bathing experience without the hassles of adjusting the temperature manually to mix hot and cold water supply. Presenting to the media, Dinesh Vyas, Marketing Head of H & R Johnson (India) said, “We are pleased to share that JOHNSON recently won the SUPERBRAND of the year award in three categories including ‘Smart Germ Free Tiles’. We are thankful to our customers who also helped us earn the honour of being not only the ‘Best Brand of 2019’ for all its lines of products by Economic Times but also the Trusted Brand for 2019 by Reader’s Digest.Brand Johnson is positioned as the best in class Home Lifestyle Products Company and we understand that important elements of today’s lifestyle are – Aesthetics, Hygiene, consciousness for environment, safety and freedom to choose from a wide range of options. Not only does the Johnson International brand bring this equilibrium of Lifestyle elements but the consumers would also love the experience of these international luxury products without being over charged for uniqueness and class”. Speaking at the launch, Katrina Kaif said, “I am glad to be in Goa for the launch of Johnson International. The company and I share a common goal - commitment to excellence. And, Johnson is one of the most trusted and globally renowned home lifestyle brands. Hygiene, aesthetics and excellent performance are the three important elements of lifestyle today. I am happy to see the new Johnson International products have all of these elements for the new Bharat which always supports style, quality and innovation”.
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