Amitabh Bachchan to spread awareness
LLOYD Electric and Engineering announced Amitabh Bachchan as its brand Ambassador. Mr. Amitabh Bachchan would launch the special campaign “LLOYD SPREADING HAPPINESS” with a series of TV commercials and media support where LLOYD commits to bringing relief to millions of lesser privileged people from across the country by providing Air conditioners to deserving hospitals, which are providing yeoman service to society. According to Nipun Singhal, Director LLOYD, “ LLOYD Spreading Happiness is a very special initiative that LLOYD has started from this year and looks at continuing for years to come. As a company we commit Rs.100/- for every AC sold during the season, and we would use these funds to provide a minimum of 501 Air Conditioners to deserving hospitals around the country. This number could go up substantially this year itself at the conclusion of the sales of ACs during the season, and with the help and support of the customers.”
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