Paint Firms to Help Community amid COVID

During the ongoing pandemic, many paint companies came forward to lend a helping hand to painters and contractors through financial assistance. As painting activities came to a halt, livelihood of painter community was adversely affected. Most of them are daily wagers and integral to business continuity of the paint business. Kansai Nerolac Paints Ltd. did an initial fund disbursement to its painter community falling under the Nerolac Premium Painter Pragati (NPP Pragati) Programme. Over 30,000 painters benefited from Nerolac''s initiative. Nippon Paint India (Automotive Refinish business), which is part of Japan's NIPSEA Group, has under its CSR program SAHYOG, and donated internally raised funds to over 2,000 workers and painters in the automotive refinish business. The funds have been generated through N Square Trust that is run and funded by employees of Nippon Paint India - Automotive Refinish business for the welfare of painters and colour matchers associated with the business. Berger Paints is transferring money directly into the bank account of the contractors who have been associated with the company. They plan to cover over 20,000 contractors across the country. These efforts by the companies are show of solidarity to members of the industry that continue to face hardship amid economic slowdown during the pandemic outbreak.