A New Age Prism-Johnson Experience Centre In The City

H & R Johnson (India), the leading ceramic tiles manufacturer and a division of Prism Johnson Limited, opened its new Experience Centre in at Andheri, Mumbai. The showroom was inaugurated by Sarat Chandak, ED & CEO of H & R Johnson (India). Commenting on the occasion he said, “Johnson has long held a strong belief in the philosophy of relentless innovation to pioneer the future of the categories we deal in. The new generation Experience Centers will completely elevate the buying and selection process for Lifestyle products being a one-stop-shop for planning & designing residential as well as commercial spaces.” The inauguration was done in presence of leading dealers, builders, architects and company officials which included Johnson Bath Division’s Business Head Pankaj Sharma, tile division’s national sales head Mr. Anoop Shreekumar along with Marketing head of the company – Dinesh Vyas and other Mumbai based officials. This unique, showroom is thematically designed with over 2000 products and display mock-ups and is branded as ‘House of Johnson Experience Centre’, located at the Sahar Plaza Complex, J B Nagar, Andheri East, Mumbai. With a collection of tiling concepts, sanitary ware, bathroom fittings and engineered stones, this showroom is a one stop solution to choose high quality, durable and stylish products for interiors. The company already has opened a lavish Experience centre in the Central Suburb Thane and a dedicated compact Library at Fort. Speaking on the occasion company’s Marketing Head, Dinesh Vyas said, “Opening of House of Johnson, Andheri experience centre coincides with our launch of a new series of ‘smart tiles’ and bathroom products. We are pleased to share that Johnson received the status of Super Brand for its Smart Category of Tiles. Johnson Tile’s journey started in England UK in the year 1901 and making in India was set up in 1958. Today we have completed our 62 years of leadership in India and thank our customers, dealers and Architects for their patronage and the trust that they have for Johnson. We reiterate our commitment to provide innovative and best in class products in future too” Speaking on the occasion, Dinesh Vyas, Marketing Head, H & R Johnson said, “We have one of the finest Experience Centre in Mumbai Region at Thane and a quick-set up Tile library at Fort Mumbai. However, for both customers and especially for Architects in the western suburbs, it means inconvenience in frequent visits for multiple projects. This new experience center not only reduces the driving distance but also an option for customers to take a metro as the building is adjacent to Chakala Metro station. Our initiative to open modern age Experience Centres across the country will help the consumers and specifiers to make informed choices." With a focus on specific benefits for consumers, Vyas said “The prime objective of this experience center is to guide the consumer in selecting the right product for their application. Consumers in Mumbai will get to see the widest range of multiple products by any single reputed brand under one roof. Architects and Interior Designers are increasingly helping the end-users to create aesthetics and comfort in their new or under renovation space. These professionals like the products which are technically superior, trendy, have International appeal and promote hygiene along with being eco-friendly. They would find such sought after products at House of Johnson.”